Ad Network Disputes

Kronenberger Rosenfeld specializes in internet advertising and has more than a decade of experience representing advertising and affiliate networks and platforms, including when disputes arise between them. We understand that bad traffic, rogue publishers, tracking technologies, and indemnification obligations can all play a part in a network-to-network dispute, and the firm knows how to navigate these industry-specific issues in order to resolve the dispute in our client’s favor.

Ready to get started?

Submit your case online

Our years of experience in representing internet advertising companies give us an advantage in resolving ad network disputes.

ENFORCING PAYMENT OBLIGATIONS

Unscrupulous advertisers resort to unfounded allegations of affiliate fraud as a means of escaping their payment obligations to a network. Unfortunately, this occurs even when the advertiser is a network.  The firm has experience disproving allegations of affiliate fraud or “bad traffic,” including in instances where the advertiser network sought traffic volumes that would necessarily result in reduced quality.

NAVIGATING NON-COMPETES

N2N disputes often arise in the context of employment matters.  When an account representative leaves one network to work for another, contracts need to be reviewed and precautions need to be put in place to ensure the former employer’s trade secrets are protected and the new employer is not held liable for inducing the breach of a non-compete agreement. The firm has handled several network-to-network employment disputes and has negotiated settlement agreements that protect the interests of both sides.

EDUCATING LAYPERSONS

A tale of two networks: one serves as publisher running traffic to the other under a CPA agreement, while under another set of terms, the traffic is flowing in the other direction for a CPL campaign. While this may sound like a typical day in performance marketing, the constant role reversal and different payment models and agreements can be very confusing to the layperson judge or arbitrator presiding over a network-to-network dispute.  Kronenberger Rosenfeld has ample experience educating legal professionals on the nuances of affiliate advertising so that they are able to assess the facts and render a fair decision in favor of our clients.

Have an Ad Network Dispute?

We welcome you to submit your details using our online case submission form

Submit your case online

OR

by giving us a call at

415-955-1155

ext. 120 for new legal matters

The latest news & resources

Discover more about our firm and stay on top of internet-related legal issues

News
How to Get Consumer Consent Under Advertising and…

Multiple advertising and privacy laws outline requirements for getting consumer consent to use personal information, including for marketing or other purposes. While many companies realize…

Read More

News
How to Bind Users to Website Terms of…

Website terms of service, which often include arbitration provisions with class-action waivers, are often of critical importance to businesses transacting online. However, these online agreements…

Read More

News
Are You Selling a Coaching Service or Work-at-Home…

 Understand the Legal Risks.With COVID-19/Coronavirus mandating many to stay at home, and with millions of layoffs, more businesses are selling work-from-home opportunities or coaching services…

Read More

News
What You Need to Know to Market CBD…

Cannabidiol (“CBD”) sales are growing, but there is often confusion about how to lawfully market CBD products. To make matters more serious, the Federal Trade…

Read More