It is common to question whether hiring an attorney is necessary before filing a trademark application. After all, anyone can file a trademark application with the US Patent and Trademark Office (the “USPTO”). You don’t need to be a licensed attorney or have any prior experience with trademarks to file an application. Is it worth investing in counsel on top of the costs to file an application?
While it may not seem important to work with an attorney at the outset, hiring an experienced trademark attorney can be crucial during the trademark application and registration process. A trademark attorney can advise you about many important legal issues and navigate you through what can be a very confusing process of getting your mark registered. Bad or uninformed decisions in the trademark application process can lead to the USPTO rejecting your application, delaying the process of you getting a registered trademark by months or years. Potential issues with which an attorney can assist you include:
While it may seem like an unnecessary added expense at the outset, having an experienced trademark attorney can ultimately save you time and money in the future.
The good news is that Kronenberger Rosenfeld assists clients with both clearance searches and the prosecution of trademark applications. If you need help with trademark searches, analysis of potential infringement, or trademark applications, please reach out to us.
This entry was posted on Friday, May 01, 2020 and is filed under Resources & Self-Education, Internet Law News.